Developed logos and brand guidelines of (03) eyewear brands named Spectrum Eyecare, Spectacle Hub and Eyetot and (01) electric vehicle dealership brand named Sunny Auto.

Played a sole role in designing marketing materials, branded merchandise and social media posts for offline and online communication, specifically as follows:

• Designed various types of engaging printed marketing collaterals such as name cards, vouchers, posters, standees, backdrops, invitations, red envelopes, etc. in accordance with brand guidelines to ensure brand consistency.
• Conceptualized and visualized mockups of branded materials and promotional merchandise such as signboard, packaging, uniform, name badge, thermos bottle, tote bag, etc.
• Collaborated closely with various stakeholders to oversee the successful production and ensure timely delivery of finalized physical, printed materials.
• Collaborated with the marketing team to conceptualize and design high-quality materials and social media posts to support company events and marketing plans such as Grand Opening, Private Sales Day and holiday marketing campaigns.
• Maintained and adapted the image of social media pages according to marketing campaigns.